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Anita Baker

Anita Baker

Insightful Connector and Conversation Catalyst

Location icon Mill Valley, CA, USA

About

I uncover clarity, opportunities, and growth for individuals and organizations through skillful conversations and strategic insight. I connect ideas, people, and opportunities, driving innovation and delivering impactful solutions. I’ve led marketing for a pioneering e-commerce ecotourism company, created SOLO+, a travel platform for women 50+, and built transformative partnerships that drive success. My expertise spans media, business development, partnerships, and sustainability, where I align teams and create actionable strategies. I believe great ideas start with thoughtful conversations. By asking incisive questions and deeply listening, I help others discover purpose and turn possibilities into results. Inspired by travel and sustainability, I thrive on bringing ideas to life and creating meaningful change.

Job Categories

Business Development
Marketing
Executive Leadership

Industries

Media
Technology
Travel
Ecotourism
Executive Recruiting

Top Skills

Strategic Business Development
Insightful Questioning
Deep Listening
Partnership Creation
Market Readiness
Cross-Functional Collaboration
Ecotourism Marketing
Executive Recruiting
Available
Clock icon
Part-time
Contract
Hybrid

A
Advising
C
Consulting

What I Offer

I help businesses, teams, and individuals navigate complexity, uncover opportunities, and achieve clarity. With expertise in strategic development, partnerships, and skillful conversation facilitation, I connect ideas, people, and solutions.

Strategic Conversations

Facilitate insightful discussions that uncover clarity, opportunities, and actionable pathways for growth.

Business Development and Partnerships

Create meaningful alliances and strategies that drive visibility, engagement, and success.

Holistic Strategy Consulting

Integrate vision and execution to align teams, initiatives, and organizational goals effectively.

Ask Me About

Strategic Partnerships
Business Development
Marketing Strategies
Solo Travel Innovation
Sustainability
Ecotourism
Cross-Functional Leadership
Conversational Leadership
Executive Recruiting
Thought Partnership
Team Collaboration

Clarity Conversations

Description
I facilitate focused, transformative discussions designed to uncover insights, generate new ideas, and explore opportunities. These sessions provide a clear path forward with actionable steps.
Outcomes
Strategic clarity and actionable steps.

Strategic Partnerships

Description
I help companies identify and build meaningful alliances that enhance customer engagement, broaden market visibility, and create mutually beneficial collaborations.
Outcomes
Expanded reach and mutually beneficial collaborations.

Business Growth Strategy

Description
I work with start-ups and high-growth organizations to align vision, strategy, and execution, fostering connected teams and creating clear, actionable roadmaps for success.
Outcomes
Clear strategic roadmaps and connected teams.

Sustainable Innovation

Description
I guide businesses and organizations focused on sustainability to integrate purpose with profitability, delivering initiatives that make a positive impact and stand out in the marketplace.
Outcomes
Purpose-driven initiatives, enhanced market differentiation, and measurable sustainability outcomes.

Wisdom at Work

Notable Roles

Founder, REVEAL Conversations

Guided transformative discussions for organizations and individuals, uncovering insights and opportunities for business and personal growth.

VP of Marketing, Whole Travel

Led marketing for an e-commerce eco-travel start-up, fostering partnerships aligned with sustainability pillars and creating innovative campaigns.

Principal, SOLO+

Developed a service for women 50+ traveling solo, integrating my own travel experiences to design a platform fostering connection and discovery.

Areas of Expertise

Collaborative Conversations

I create spaces for teams, individuals, and organizations to explore ideas, gain clarity, and move forward. My conversations are dynamic and productive, rooted in deep listening and incisive questioning.

Business Development

From start-ups to established companies, I’ve spearheaded initiatives to forge strategic alliances, design innovative services, and drive customer engagement. My approach blends market analysis with relationship building to create lasting value.

Sustainability and Innovation

My work in ecotourism and sustainability reflects a passion for innovation with purpose. From marketing Stanford-incubated initiatives to creating SOLO+, I focus on projects that merge creativity with positive impact.

Key Achievements

SOLO+: A Travel Service for Women

Pioneered a platform for women 50+ to connect through solo travel, introducing innovative features like activity matching and community building

Ecotourism Marketing

Created marketing strategies and partnerships for Whole Travel, elevating awareness of sustainable travel practices during the early days of e-commerce.

Cross-Functional Initiatives

Worked with high-growth companies to bridge diverse teams, aligning strategy and execution to achieve impactful business outcom

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Anita Baker is a member of OpenWater Group — a trusted community and platform where seasoned professionals reimagine success through shared wisdom and meaningful connections.
Learn more about OpenWater
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