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Shane Brentham

Shane Brentham

Strategic Marketing & Brand Executive | Driving Growth Through Innovation & Engagement

Location icon Mill Valley, CA, USA

About

I’m a strategic marketing and branding executive with a global mindset, dedicated to empowering brands to connect, engage, and convert. With deep expertise in brand strategy, digital marketing, and go-to-market execution, I’ve led high-impact initiatives across diverse industries, driving revenue growth and brand recognition. My passion lies in blending creativity with data-driven insights to build compelling customer experiences. As a leader, I thrive in mission-driven organizations that prioritize culture, innovation, and sustainable business practices. I believe in fostering high-performance teams, inspiring collaboration, and creating brands that make a lasting impact.

Notable Roles

Head of Marketing, Cognizant
VP Marketing & Communications, Hopelab
VP Marketing, GlobalLogic

Industries

Technology
Brand/Design Agency
Consumer Products

Top Skills

Brand Strategy & Management
Digital & Social Media Marketing
Cross-Functional Leadership

Special Interests

Regenerative Design
Pottery
Nature
Available
Clock icon
Full-time
Contract
Fractional
Hybrid
Remote

A
Advising
M
Mentoring

What I Offer

I specialize in guiding brands through strategic growth, ensuring impactful customer experiences and market leadership.

Brand Strategy & Growth

Helping organizations craft compelling brand identities, market positioning, and growth strategies for long-term success.

Digital Marketing & Engagement

Developing innovative, data-driven campaigns that drive audience connection, engagement, and conversion.

Leadership & Organizational Strategy

Building and mentoring teams, aligning marketing efforts with business objectives, and fostering innovation.

Ask Me About

Integrated Marketing Strategies
Digital Transformation
Data-Driven Marketing & Analytics
Go-To-Market Execution
Storytelling & Brand Engagement
Leadership & Organizational Culture

Brand Strategy & Market Positioning

A deep-dive consulting package for businesses looking to refine their brand identity, differentiation, and market fit.

Go-To-Market & Product Launch Strategy

Helping businesses create impactful GTM strategies that maximize visibility and accelerate product adoption.

Leadership & Team Development

Equipping marketing leaders and teams with the skills and strategies to drive collaboration and innovation.

Digital Marketing Optimization

Customized digital strategy audits and action plans to enhance engagement and maximize ROI.

Wisdom at Work

Areas of Expertise

Brand Strategy & Market Positioning

Leveraging insights and strategic frameworks to craft compelling brand narratives, ensuring differentiation, market relevance, and customer resonance.

Digital Marketing & Customer Experience

Designing and executing integrated digital marketing campaigns that optimize engagement, retention, and brand visibility across multiple platforms.

Leadership & Team Development

Building and mentoring high-performing teams, fostering a culture of innovation, and driving alignment between marketing strategies and business objectives.

Key Achievements

Led High-Impact Rebranding Initiatives

Spearheaded a $12 million corporate rebranding effort at Autodesk, delivering a global identity refresh across 80+ product lines and 56 websites in 19 languages.

Drove Growth & Engagement in Tech & Media

Orchestrated marketing strategies at Cognizant that enhanced brand visibility and contributed to revenue growth in the communications, media, and technology sectors.

Transformed Digital & Brand Experience

Managed a global team of 50+ professionals across four countries, driving digital innovation and brand transformation for leading organizations.

Wisdom is something gained over time from experiences, and understanding how each experience creates value that can be shared.

Summary of Skills

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Shane Brentham is a member of OpenWater Group — a trusted community and platform where seasoned professionals reimagine success through shared wisdom and meaningful connections.
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